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Guide Local SEO + GBP Audit 5 min read
How to Use the Local SEO + GBP Audit
Score your local visibility fundamentals and build a practical improvement plan for map-pack growth.
Before You Start
- Collect your current review count, recent review volume, and photo count.
- Know whether your NAP is consistent across major directories.
Step-by-Step
- Complete business profile inputs: Fill each field honestly, including review and profile freshness signals.
- Run the audit: Generate the local SEO, reputation, conversion, and authority sub-scores.
- Use the priority list: Start with items ranked highest in impact and urgency.
- Turn checks into recurring tasks: Build weekly and monthly SOPs for posts, photos, review asks, and citation hygiene.
How to Read the Output
- If review count is zero, rating is automatically treated as 0 and scored accordingly.
- A balanced profile beats a profile that is strong in one category but weak in the rest.
Common Mistakes to Avoid
- Inflating inputs to get a better score, which ruins planning quality.
- Ignoring velocity metrics like recent reviews and posting cadence.
Use the Tool Now
Run this guide with your real numbers and save your scenario outputs for follow-up planning.